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Persuasive Communication

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Persuasive Communication

Persuasive communication is essential not only for selling the products or services of the business but for obtaining financing and running daily operations. This course will provide you with the opportunity to gain confidence and improve their communication skills. Even the most skilled communicator can always learn additional techniques for success.

WHAT YOU WILL LEARN

  • The fundamentals of communication
  • Non-verbal communication
  • Power of listening
  • Methods of persuasion
  • Tips on effective public speaking

HOW THE COURSE IS TAUGHT

  • Self-paced online course
  • 6-12 weeks to complete
  • 30 course hours

HOW YOU WILL BENEFIT

  • Any business professional will benefit from improved persuasive communication skills

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COURSE CONTENT

I. Fundamentals of Communication
II. The Importance of Knowing the Audience in Persuasive Communication
III. The Power of Listening
IV. Credibility of the Speaker is Key in Persuasion
V. Evidence in Persuasion
VI. Emotion in Persuasion
VII. Organizing the Argument
VIII. Monroe’s Motivated Sequence